Numerex (News - Alert) has unveiled AccelaView, an application designed to meet the core needs of the insurance industry. In a nutshell, it’s a scalable, customizable telematics platform that allows companies to build their own vehicle monitoring programs. For example, it can be used to create applications that can accurately capture meaningful information from a vehicle to determine driving patterns.

Key features of the application include: a driver scorecard based on weighted scoring of such factors as excessive speed, acceleration, deceleration, nighttime driving, miles driven and total driving time; tracking capabilities for the end-user to track vehicle location anywhere and anytime, if a GPS-enabled device is being used; and customizable settings to send real-time alerts of vehicle status to end-users.

Stratton Nicolaides, chairman and CEO of Numerex said, "Based on customer feedback, Numerex proactively developed AccelaView to improve its customers' telematics applications by adding intelligence capabilities to basic tracking. This application not only provides a more dynamic way of offering programs for safe drivers, but also taps into the growing demand for 'green' initiatives."

According to the recent ABI Research (News - Alert) Cellular M2M Markets Report, traction is increasing for offerings linked to driver characteristics. Dominique Bonte, practice director of telematics and navigation: "Telematics has the potential to be a game changer for consumers who are becoming increasingly aware of the safety and environmental benefits. Not only do programs linked to actual driver behavior offered by insurance companies reward mindful, fuel-conscious drivers with low premiums, but regulators like the 'green' aspect of usage-based insurance products.”