Want to enjoy Cuban food in L.A.? If yes, you can easily find a food truck within your area—from NY to L.A., the trucks have a new way to reach hungry customers: through smartphones.

In the past, food trucks relied mainly on word of mouth to get the word out about their location. However, with half of all Americans expected to own smartphones by the end of 2011, it is crucial for all businesses – especially those on the move – to maintain a mobile presence.

According to a press release, customers can find their favorite trucks just by going to their websites thanks to Mobile Meteor, which optimizes businesses' websites for smartphone users.

Additionally, Twitter-savvy food trucks who already tweet their locations to regular customers can now reach new customers thanks to a new Mobile Meteor application that works with a food truck's existing Twitter account.

By sending a tweet with "#open" plus the truck's address, a map automatically appears on the business's mobile website with a link to their location on Google (News - Alert) maps. In the first week of using the feature and their new mobile site, New York's Frites 'N' Meats truck got more than 300 hits.

"We move our truck all over Manhattan, and we've been using Twitter (@FritesNMeats) for a while to let customers know where we are," says Frites 'N' Meats owner Moe Beydoun. 

Ali Beydoun, co-owner, Frites 'N' Meats said that thanks to Mobile Meteor, the company can Tweet about things other than just location, like specials, food news and other bits of information that will help build the brand.

This service is a Web application that works on iPhones, Android (News - Alert) devices, BlackBerry, Palm and more. There's nothing to download - it's activated from a business's existing website.

Denis Hurley, founder of Mobile Meteor added that Frites 'N' Meats' mobile site offers even more: their fans can check their menu, read their blog and give them direct feedback. This is also helpful for keeping customers happy while they're waiting in line or for their order.

Want to learn more about M2M technologies? Then be sure to check out the M2M Evolution conference, collocated with TMC’s (News - Alert) ITEXPO East, taking place Feb 2-4, 2011, in Miami. The M2M Evolution Conference is for those industry professionals interested in capitalizing on a rapidly growing segment of the telecom industry. The M2M Evolution Conference embraces the any-to-any strategy of the Internet today. Co-sponsored by TMC Partner Crossfire Media, it showcases the solutions, and examines the data strategies and technological requirements that enterprises and carriers need to capitalize on a market segment that is estimated to grow to $300 Billion in the year ahead. To register, click here.