Bob Gold & Associates, a full-service public relations and marketing services company, has signed a deal with m2m apps, an online resource directory and knowledge base for the fast-growing machine-to-machine (M2M) industry.

According to a press release, with this new application, companies can register free of charge on the site, easily creating their own company profiles and uploading product and service information. These applications constantly emerging across a wide range of vertical markets such as energy, automotive and healthcare, m2m apps was created to serve as the global hub for companies wishing to professionally market products and services in the M2M field.

M2M adopters can search the entire database and get clearly arranged results focusing on technologies, vertical industries, regions and detailed supplier data.

“Many analysts believe M2M smart technology will have a comparable impact on society and business over the next few years as the PC, Internet and smart phone revolutions have had, creating huge opportunities,” said agency principal Bob Gold. “We consider ourselves fortunate to be at the ground floor of this exciting industry.”

In addition, market intelligence is offered in a blog from Beecham Research CEO and analyst Robin Duke-Woolley.

“m2m apps is the brain-child of M2M experts who are dedicated to seeing the highly-segmented market flourish and recognized a need for a centralized source of industry information,” said Gold. “With our extensive experience in the M2M field, BG&A will introduce North American companies to the strategic value of the site and enlist them as participants and advocates, lending their knowledge to m2m apps and making connections with stakeholders in the industry.”

In other news, m2mapps recently launched its global network for machine-to-machine (M2M) communication: www.m2mapps.com.

As the first platform of its type, m2mapps serves as the central point of contact for companies around the world wishing to professionally market products and services from the M2M field. At the same time, users of M2M technology can quickly find the right offers for their projects thanks to systematic categorizations and advanced search functions.