A good friend is looking for his next gig and was talking to me about the opportunities for video. 

Digital signage is all over the place, including conferences. The larger the display -- like billboards -- the more likely we are going to see the solution being managed with M2M technology. 

However, not everything is being serviced by with licensed spectrum. Many people are using WiFi (News - Alert) as the transport between Media Server and display. However when dealing with the logistics of distributing new messaging that is often the M2M component is critical.

This friend wanted to show me the videos he was watching on his iPad. Another friend fully expects the market to adopt the WiFi-only iPad to the point where they will be as numerous as the TV sets in your house.

The problem I have that theory is I have not seen Apple (News - Alert) as a good sharing tool. If the broadcast model is what the iPad is all about then maybe he is right, but that is not the way its being sold in the store.

My sense in the stores when I come in to observe is the enthusiasm for the iPad is roughly a quarter of the iPhone (News - Alert) adoption. I can actually walk into the Apple stores. Lots of people playing but not as many buying.

However I can see this heading toward a more connected video world

I expect that production for Digital Signage to include linking that will connect to our personal viewers. One possibility is that this linkage happens via a mobile barcode that connects to our viewing profile.

See the digital sign for BMW on the road, snap the code and see the list at home. What do you think? What if the car companies put cameras for us to capture our experience and play it back?