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May 06, 2010

Penetration of Consumer and Commercial Telematics to Reach 23 Percent in 2015


A new report from ABI Research, "Telematics Market Outlook," predicts that penetration of consumer and commercial telematics systems in passenger cars and commercial vehicles respectively will evolve from less than 10 percent in 2010 to 23 percent in 2015.

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According to the research, the explosive growth of converged technology has caused the surge in telematics systems. Both consumer and commercial telematics vendors have embarked on the integration of smartphones and portable devices into their systems. Already, companies such as Telenav, TomTom, and Garmin (News - Alert) have successfully developed converged, portable fleet solutions in the commercial segment, states the research.

A prominent part of many vehicle telematics solutions is Vehicle Tracking. Typical vehicle tracking systems are comprised of two core parts; a vehicle tracking unit and a piece of vehicle tracking software.

ABI Research (News - Alert) Telematics & Navigation Practice Director Dominique Bonte comments: "Coming out of a global recession OEMs and telematics vendors are finding new momentum to make connected vehicles a reality at last. Decreasing hardware and connectivity costs as well as increasing awareness about the benefits of connectivity among both consumers and enterprises guarantee healthy growth in the coming years. Other drivers include regulation or legislation for services."

Boosted by booming automotive markets, developing regions such as Latin America and Asia-Pacific are set for solid growth, the research states. It also states that North America is the clear market leader for both consumer and commercial telematics system. The research provides detailed forecasts of both the consumer and commercial telematics markets, which include telematics subscribers, service revenue, telematics hardware shipments, and revenues and market penetration rates.

Recently, the company released another report, named "Mobile HD Voice," that explores the market drivers and end-user demand for wideband voice processing, as well as the technical barriers and issues surrounding the interoperability of Mobile HD Voice and VoIP solutions. According to the report, growth is expected to ramp up quickly in 2013 and then skyrocket in 2014.


Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju's articles, please visit his columnist page.

Edited by Patrick Barnard
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